Leaked email climate smear was a PR disaster for UEA
There was no evidence of conspiracy among climate scientists in the leaked emails so why was the University of East Anglia's response so pathetic? The lay public, when presented with confusing data and competing arguments about climate change, deploy the mental shortcut of believing the people they most trust. Trust in the communicator is therefore crucial. Unfortunately the three main climate change communicators: politicians, journalists and environmental campaigners, are among the least trusted people in society fighting it out for bottom place in the ranking with lawyers and car salesmen. No one would pay any attention to them...
Original Article: Forum: News/Activism
Tags: Amp, Campaigners, Car Salesmen, Climate Change, Climate Scientists, Communicators, Conspiracy, East Anglia, Email, Emails, Journalists, Lawyers, Politicians, Pr Disaster, Uea, University Of East Anglia, X27

