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Leaked email climate smear was a PR disaster for UEA

November 24th, 2009 by Guardian [UK] Filed under Featured, Feeds, Free Republic, Politics.[0 views]
There was no evidence of conspiracy among climate scientists in the leaked emails – so why was the University of East Anglia's response so pathetic? The lay public, when presented with confusing data and competing arguments about climate change, deploy the mental shortcut of believing the people they most trust. Trust in the communicator is therefore crucial. Unfortunately the three main climate change communicators: politicians, journalists and environmental campaigners, are among the least trusted people in society – fighting it out for bottom place in the ranking with lawyers and car salesmen. No one would pay any attention to them...

Original Article: Forum: News/Activism

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